The 3L’s in Scaling a Business. Managing a business does not stop from establishing it. Actually, after you set your company, that is when the real work as a business owner begins. Why? It is because you must keep yourself together to scale your business progress and expand your operations.
Brand Positioning Simplified - Positioning is Branding, Branding is Positioning. Brand positioning is a way of building a mental position and recognition to your audience. An effective brand positioning leads the audience to identify you immediately.